A business plan is a document that describes the operation of a company. It should include its objectives, organization, financial structure, products and marketing strategies. Since there are a variety of businesses, there is no one way to do a business plan. A restaurant, a pharmaceutical company and a veterinarian have their own characteristics; therefore, their business plans will be different. However, we offer you this guide that will help you when writing yours.

What is a business plan?

A business plan is a way to systematize the operation of a business. It is to analyze the company to include marketing strategy, financial needs and the state of the market in which it participates.

Why do I need a business plan?

Business plans have two functions: to serve as a form of self-assessment and to understand how the business is performing in order to improve.

When making your business plan, you must take into account who your target audience is: a bank and an investor may have very different requirements. Keep your audience in mind so that you know how to order your business plan and make it more attractive.

Structure of a business plan

As mentioned above, there is no single way to create a business plan. It depends on the structure of your company and your objectives. However, there are options that will make your life easier.

Business plan models

Still have doubts about how to create your business plan? The U.S. Small Business Administration provides you with sample business plans (SBA). Also, Microsoft has an easy-to-use Word template.